Direct Mail – Targeted vs. EDDM

Direct mail campaigns usually fall into one of two categories—those that use a client database and/or purchased mailing list, or those that use the US Post Office’s EDDM (Every Door Direct Mail) service. What’s the difference between the two? I’m glad you asked! Targeted Direct Mail Just like mailing out your holiday cards, with a […]

Behind-the-Scenes: Tools Juice Couldn’t Live Without – Part Two

Today, we’ll continue our behind-the-scenes look at the tools that keep our juices flowing. Last time, I talked about the wonderful instant messaging software we use, HipChat®. Next, I’ll share what is undeniably the most integral part of our workflow. Meet Asana®. Asana is a bright and airy web-based project management software that is also […]

Behind-the-Scenes: Tools Juice Couldn’t Live Without – Part One

Juice uses many tools to keep us on track, communicating and productive. In an effort to share some of the knowledge we’ve gained, we’d like to give you a behind-the-scenes look at some of the tools that keep our juices flowing. So without further ado, may we introduce our great friend HipChat®. HipChat is an instant […]

Supercharge Your Brand!

Companies can go years without changing the status quo of their branding. The life of your company changes, and so should your company’s branding. Five Reasons to Rebrand 1. Merger or Acquisition If your company is going to experience a merger or acquisition, there will be a multitude of changes that occur. As a result, […]

The Juice Story: We Said “Yes” to Rebranding

Once upon a time, a company named Juice was created. We were a company with three women, and we had one major industry source for our business. Over time, the services we offered expanded beyond graphic design to include print. Then we expanded our client base – we no longer served one industry but many. […]

I want to write a book; but where do I find the time???

Since 2011, I wanted to write a book. I had the content in my head, as it was a presentation I did often – the 4 ½ Networking Mistakes, these are things that the networking experts TELL you to do. I delivered the presentation for almost four years, so I just needed to get it […]

Vacation Time: Go, Get Outta Here

As business owners, our to-do list can seem endless. There’s always one more thing. You have read plenty of articles about the work/life balance, and you do your best to make your version of balance happen. Then someone mentions the word “vacation,” and you think that is not possible. If there aren’t enough hours in […]

To DIY, or Not to DIY

Girly-Girl Tendencies This past weekend I had a hair appointment. I have to admit to possessing some girly-girl tendencies … enjoying a little pampering such as mani/pedis or a massage, and anyone who knows me will tell you how much I love shoes! So these every-other-month visits to the salon are something I enjoy. Why? […]

Time to Think

I believe everyone needs time to think about work. You may think that’s a strange thing to say, but it’s true. For those of us who have work days where every minute is maximized, time to reflect is precious. That reflection time may result in a new process that will save you time or money, […]

So you have a website… now what? (step 2 of 6)

This is a continuation of my blog series titled: So you have a website… now what? In the last blog post, I talked about blogging as a simple way to keep your website updated so that people perceive your site as being up to date and actively maintained. Once you get into a routine of blogging periodically, […]